Man, had I been in town, I'd'a been there...no. I've been to trader joe's in CA, and yeah, my take on it was that its just another fru fru health food store. Cut me a break. The city needs several big reasonable supermarkets in walking distance from its denizens, not another fro-gro, or its ilk. Was it>Fro-Gro or was it<Fro-Gro? (or as I like to call it: Super-Gross)